What Every Seller Needs to Know about Staging a Home
When it is time to sell a home, it should be presented in the best way possible. This can be achieved through home staging.
Home staging is the art of maximizing the potential of a house to potential buyers. It emphasizes the best features of the home, while minimizing any potential issues. In addition, a house that is staged allows buyers to envision themselves living in the home.
Why stage a home?
The benefits of home staging outweigh any time or expense involved. Why should a home be staged? A well staged home will:
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DIY or Go Pro?
A professional home stager can turn a house into every buyer’s dream home. Home stagers have the talent, experience and resources to set the perfect scene throughout your home. The fee for a professional home staging company or individual can vary depending on the size of the home, the potential value of the home, and if the homeowner will need to rent furniture and accessories. Costs can range from just a few hundred dollars to more than $5,000, with the average homeowner spending $1,500 to $1,800 to professionally stage a home.
Of course, home sellers who have the time can do their own home staging and save most of the expense. Additional accessories or replacement pieces may need to be rented or purchased, but the good news is that the home seller can take these pieces with her when the home sells, or include them in the home's purchase price.
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The Eight Rules of Home Staging
Whether you stage a home yourself or hire a professional home stager, there are ten rules that should always be followed.
1. Every Room Should Be Staged
A beautiful entry or living room may get buyers seriously thinking about purchasing the home, but a messy kid's room or basement filled with mismatched furniture will quickly make buyers rethink the idea of the home's appeal.
2. The House Must be Light and Bright
Not every home is blessed with wonderful natural light, but every house can fake it. Pulling up the shades and opening the curtains is recommeded. All of the lights should be lit when you have showings. Buyers will not only enjoy the cheerful environment that a well-lit home produces, but they will be confident that there is nothing to hide. A cheerful glow will be presented to evening drive-bys , when there are lights in rooms that face the street or road. When buyers view the house from the curb, they will feel as though the house is welcoming them.
3. Clutter Must be Banished
Clearing out the clutter is essential when selling a home. Think minimalist design. The home should be warm and inviting with a few key accessories. Potential buyers will not love the shelf full of kids artwork or the books spilling off of the shelves. The goal is to get the buyer to see the potential of the house and not be distracted by personal stuff. Pack up those personal items and store them elsewhere.
4. The Home Has to be Spotless
Just decluttering isn’t enough. The home must be spotless, even in those areas most people don’t see. Potential buyers will look in cabinets, lift up rugs and open the fridge. Anyone who is looking at the house will want to know that the sellers have taken good care of it. One way to prove this is with a house that passes the “white glove test.” If time and effort is short, home sellers should consider hiring a professional house cleaner. Read more.
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5. Walls Do Need to be Neutral
While deep orange walls may be gorgeous and coordinate well with accessories, potential buyers may see the hue and immediately think of the work it will take to either match it or repaint. The walls of the home are the background. Walls should be kept neutral with visual interest added through the use of art, furniture, and accessories.
6. Space Should be Maximized
When choosing between opening up the space in a room and displaying a well-loved piece, home sellers should always put mre weight on the decision to embrace space. A house with an open feel is appealing to potential buyers. Well-placed mirrors may give the illusion of additional space.
7. A Lifestyle Should be Created
It isn’t enough just to make the elements of the home look nice. The best features should be incorporated into a lifestyle that appeals to potential buyers. For example, if a home features a beautiful bathtub, then the bathroom should be staged as a spa-like sanctuary. A house can show off its potential for entertaining with a beautifully set table, a well stocked wine cellar, or completely staged outdoor deck. Potential buyers want their home to upgrade their lifestyle. A well-staged house can offer them this opportunity.
8. The Outside Must Be Included in the Staging
The outside of the home is the first thing that home buyers see. Curb appeal can often make the decision to explore the house further, and home buyers tend to walk all around the property before or after a showing to see if it matches what they see inside. Well-tended property that appears easy to maintain is key. House numbers and mailboxes should be clean and bright, outbuildings and garages should be well-lit and organized, and decks and porches should be staged with the same care given to inside rooms.
Home sellers seldom regret staging a house and most we have surveyed say that there here is one potential downsize to staging a home. When a house is transformed, sometimes the home sellers fall in love with it again and don’t want to sell after all!
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